Viñas Genève x You: Share Your Throw Blanket Moments

francoisvinas73
12 minutes ago
3 min read

A Simple Invitation

At Viñas Genève, we design throws with care and intention. But their true life begins in your homes: in apartments, chalets, terraces, and city lounges.

This blog is not only about our collections. It is an invitation. An invitation to discover authentic Viñas Genève throw blanket moments - the everyday rituals where a throw becomes more than fabric.

We call it “The life wrapped”

a Viñas Genève throw blanket on an armchair.

The Throw as a Daily Companion

A Viñas Genève throw is never just a decorative accessory. It quietly integrates into your gestures and your space.

In the morning, draped over your shoulders with a cup of coffee.
In the afternoon, spread out for a nap or a few pages of reading.
In the evening, companion to a film or a conversation.
On weekends, the collective blanket for a family gathered on the sofa.

These are the real moments that clients have now shared with us.

Your Stories, Our Textiles

We are grateful to the clients who responded to our invitation by sending photos and impressions. Their words are simple, sincere, and authentic. Exactly what brings “The life wrapped”:

Here is how they describe what their Viñas Genève throw means to them:

Jennifer & Yousri, Geneva

"As autumn approaches, I curl up in this blanket with a good cup of coffee. Its gentle warmth comforts me, like a familiar embrace."

The Geneve Throw by Viñas Genève on an armchair

Françoise, Geneva

"In Geneva, from October to May, a cozy throw finds its place in my home — to my greatest delight. This one combines softness, warmth, and elegance."

The Paris Throw by Viñas Genève on a armchair-Client's POV

Patrick, Geneva

“Effortlessly chic, this New York–inspired throw transforms any sofa into a timeless statement of style. Subtle, elegant, and perfectly at home — as if it has always been there”

The New York Edition Throw by Viñas Genève on a sofa. Client's POV

These contributions will be featured only here, in this blog and on our website, as a reflection of how our throws live in real homes.

Moments That Speak to Everyone

A throw often reveals its meaning in the simplest gestures. And thanks to our clients, we can now show these moments through their voices:

Winter mornings: “I always start the day with coffee and the throw on my shoulders. It changes the way I face the cold.” (home moments with throw)
Evenings with friends: “We don’t notice it anymore, but someone always ends up wrapped in the throw when the night gets long. It’s part of our cozy evenings with throw blanket.”
Afternoons of calm: “For me, it’s the moment I spread the throw on the bed for a nap. It feels like a reset.” (everyday rituals with blanket)
Unexpected outdoors: “I once took it on the terrace with a book. The throw made the space feel like a living room.”
Summer nights: “Even in summer, it’s on my legs when we stay outside. That’s our way of sharing lifestyle with blanket.”

The difference is that from now on, you will discover these moments not imagined by us, but shown directly by our clients, in their own words and images.

Outdoor lifestyle with Viñas Genève The Poya throw blanket.

Why Share Your Moments?

Your Viñas Genève throw blanket moments form a living collection.

For you, it is a memory framed in an image or a few words.
For us, it is proof that our throws continue to live beyond the workshop.
For other readers, it is inspiration: a spark to create their own rituals.

Sharing is not about promotion. It extends the philosophy of Viñas Genève: attention to detail, Swiss understatement, and beauty expressed in gestures.

For more about our collections, discover the Viñas Genève throws here

How to Join In

If you would like to take part in this project, it is very simple:

Take a photo or write a few words about your moment.
Share it on Instagram, tagging @vinasgeneve and using #VinasGeneveMoments.
Or simply send it to us by email.

Selected contributions will appear only on our website, always with elegance and discretion.

“The life wrapped” - A Shared Philosophy

We often speak about discreet elegance, Swiss restraint, and attention to detail. Your shared stories extend this vision. A Viñas Genève throw is imagined here in Geneva, crafted in Italy, but it only takes its full meaning in your interiors.

It is not static. It folds, unfolds, circulates, sometimes forgotten and then found again. In that mobility, it becomes alive.