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Add an iconic touch of Swiss living to your interior with Viñas Genève's premium cowhide and Swiss army throw blankets, designed in Switzerland and made in Italy. Swiss Identity. Three Luxury Throws. Three Swiss Icons. From Swiss cowhide to the alpine poya to the legendary army blanket, this is the soul of Switzerland, reimagined in a rare, luxurious merino blend. Wool, Pattern, Presence. Nothing Is Random. At Viñas Genève, we believe every design must mean something. Swiss Identity was born of that belief: a collection of three merino throws that channel Switzerland’s visual heritage into timeless interior pieces. Each design tells a story. Each throw warms a space. And each edition is produced in limited runs of 50. Secure Your Collector Edition Today Buy Now The Icons Behind the Throws The Officer The Swiss Cult Classic You know the look: grey with bold stripes, folded over beds in Swiss mountain lodges. The original Swiss army wool blanket was made for utility, not elegance. But its rugged charm never faded. Buy Now The Officer by Viñas Genève reinvents it with finer material, discreet softness and the same iconic pattern, echoing the Swiss army surplus wool blanket with a refined twist. La Vache The Alpine Home Icon Cowhide blankets and rugs have been part of alpine chalet interior design for centuries. Their bold, organic patterns bring instant warmth to wood-heavy rooms. Buy Now La Vache by Viñas Genève captures this tradition and softens it, woven from a luxury merino blend that feels as good as it looks. La Poya The Mountain Ritual The poya is one of Switzerland’s most cherished visual traditions. Depicting the spring ascent to alpine pastures, it combines folklore and function, line and movement. Buy Now La Poya by Viñas Genève revives this aesthetic in a high-contrast, richly textured merino throw, turning Swiss poya art into a living object. Beyond Mere Decoration, Heritage Is Identity. 100% Cashwool®, the finest luxury merino blend Designed in Geneva, Switzerland, and woven in Biella, Italy 50 pieces per run, limited, rare and collectible Softer than cashmere, warmer than tradition Perfect for bed throws, sofa layers or chalet decor Already trusted by La Réserve Genève, Grand Powers Paris, and Guarda Golf Crans-Montana Buy Now Only 50 per run. No restock. No replicas. Viñas Genève creates with intention. We don’t mass-produce. Each throw is collectible and part of a permanent record. Once they’re gone, they’re part of someone else’s story. Buy Now The Officer: Swiss Army Blanket Legacy From the late 19th century to the 1960s, the Swiss army issued wool blankets in “grey with bold red stripes,” stored in alpine depots and stamped by maker and year. Handmade from Alpine sheep’s wool, each was robust enough for trench use yet became a design staple in Swiss homes. The Officer by Viñas Genève refines this rugged icon into a limited-edition merino throw that blends history, durability, and minimalist elegance. Out of gallery From Army Tents to Alpine Interiors. Did you know the original Swiss army blanket inspired not just designers but architects and stylists? Or that traditional cowhide blankets once denoted family status in remote Alpine homes? Or that poya panels were used to mark the start of spring, village-wide? This collection carries memory without sentimentality. Each throw distills a piece of Switzerland, woven not to recall the past but to give it form, here and now. Buy Now Out of gallery Why Choose Viñas Genève for Your Home Interior Luxury Without the Retail Markup By selling directly online and by preorder, we avoid the typical boutique markups that would push the price of our Plaids far above the most premium brands. This allows us to focus entirely on delivering the highest quality. By ordering directly from us, you’re securing an exclusive piece at the fairest price and true value. Swiss Luxury Meets Timeless Taste Designed in the heart of Geneva, our Plaids embody the meticulous precision and refined aesthetic Switzerland is known for. Each piece reflects an iconic location's global reputation for sophistication, bringing a touch of Swiss elegance and luxury understatement to your home. Enduring Elegance, Crafted to Last Unlike simple wool, Cashwool offers superior durability while maintaining deep luxurious softness. Cashwool is resistant to pilling and wear, ensuring that your throw retains its beauty and texture over time. All our Plaids are pieces of textile art designed to stand the test of time, without compromising on comfort and luxury. A Rare Opportunity, Only Once a Year Each edition of our Plaids is produced in strictly controlled quantities, making every throw a rare and coveted piece. With only one run per year, each throw is made to order, ensuring its exclusivity for your interior. Don’t miss the chance to own a piece. Once the reservations close, the opportunity won’t come again until next year. Experience the Luxury Feel of Cashwool® Crafted from the finest Cashwool, our throws offer unparalleled softness that surpasses even the most delicate cashmere. An original formula from Zegna Baruffa Lane Borgosesia, Cashwool is a extra-fine Merino wool fiber engineered to provide the feel of cashmere with an added touch of smoothness, luxury and elegance. Crafted by the Masters of Luxury Textiles Every Viñas Genève throw is meticulously produced in Italy, a country historically renowned for its excellence in luxury textile production and craftsmanship. Combining Swiss design with Italian mastery, our throws are the ultimate expression of European luxury, designed to magnify your interior with both style and quality. Secure Yours Today Buy Now Out of gallery Limited Edition, Only Once a Year: Don’t Miss Your Chance Each year, our luxury throw blanket collections are crafted in strictly limited runs of 50, making them a rare and coveted piece. Our collections are produced exclusively on order, ensuring that each edition is as unique as the classic icons they represent. Once reservations close, no more throws will be available until the next production run, making this a fleeting opportunity to own a true masterpiece of luxury. You can order your edition today, and by doing so, you’re not just securing a throw—you’re acquiring a symbol of exclusivity that will be a proud centerpiece in your home interior. Imagine showing friends or guests a piece so rare that only a select few can claim ownership. Enhance your interior decor and capture the essence of Swiss living with an exclusive piece of art that will remain a timeless treasure for years to come. Buy Now Out of gallery The Art of the Throw Blanket: History, Elegance, and Modern Luxury The term "plaid" in French refers to a throw blanket designed for both comfort and decorative elegance. Rooted in this tradition, plaids have long been a staple of sophisticated European home interiors, adding warmth and a cosy refinement to any setting. Viñas Genève redefines this tradition with the Swiss Identity collection, positioning at the forefront of luxury by combining exquisite Italian craftsmanship with a vintage touch. With the Swiss Identity luxury throw blankets, you’re not just investing in an interior design item, but also in an art piece that will enhance the ambiance of any room, providing both beauty and comfort. Secure Your Edition Today Buy Now Frequently Asked Questions Why are Viñas Genève creations available only by preorder? Our throws are made in strictly limited quantities to ensure the highest quality. By offering them exclusively by preorder, we avoid the retail markups that would drive the price well over $1,000 in boutiques. This direct-to-consumer model allows us to focus on craftsmanship, delivering you a luxury product at a fair price without compromise. How long will it take to receive my throw after I place a preorder? Once the pre-order window is closed, here’s the estimated timeline: Production: 70–80 days Quality control and packaging: 2–5 days Delivery to your home: 1–2 days We will keep you informed at every step and notify you if there are any delays. Can I return my throw blanket if I change my mind? Yes, you have the right to return your items within 14 days of receiving them. Simply contact our customer service at francois.vinas@atbbfv.com with your order details. Please note that your items must be unused, in their original condition, and in their original packaging. Return shipping costs will be your responsibility. What makes Cashwool® better than cashmere or any other luxurious wool yarn? Cashwool is engineered to be even softer than cashmere, while offering greater durability and a unique resistance to wear. This pure Merino wool fiber blends luxury with longevity, ensuring your throw remains as beautiful and comfortable as the day you received it. Why are Viñas Genève throws more exclusive than other luxury throws? Each edition of Viñas Genève throws is produced once a year in a limited run, making them rare and coveted pieces. Designed in Switzerland and crafted in Italy, our creations combine world-class craftsmanship with a commitment to exclusivity. Once the preorder window closes, no more throws or pillows will be available until we announce the next production run. Can I track the progress of my order? Absolutely. We’ll keep you updated at each stage of production, from the time we receive your order to when it’s ready to ship. If there are any delays, we’ll notify you immediately so you’re always informed. How do I care for my Cashwool® throw blankets? To maintain the quality of your throw, we recommend dry cleaning or gentle hand-washing with cold water. Always store your throw in a cool, dry place to preserve their softness and durability over time. Secure Your Edition Today Buy Now Hear What Viñas Genève Owners Say Elise, Zurich The perfect combination of elegance and warmth! This throw reminds me of cozy Alpine getaways. I love that it’s a limited edition. It feels like I own something truly special. Jessica, Aspen I draped my Plaid des Montagnes over the sofa, it transformed the room. It’s incredibly soft, warm, and carries a sense of exclusivity I just love! Marie, Chamonix Absolutely stunning! The craftsmanship is flawless, and the vintage Alpine design fits beautifully in my chalet. It’s luxurious and comfortable, exactly what I was looking for. Isabella, Milan Never owned anything like it. The quality is amazing, and the design takes me back to the Alpine resorts I adore. It’s both a beautiful decor piece and incredibly functional. Buy Now Our collection is produced exclusively on order in highly limited numbers, making every throw blanket a rare and coveted art piece. Once preorders close, no extra Plaid will be available until the next run. Secure This Coveted Piece For Your Interior Buy Now Viñas Genève: Works of Textile Art in Interior Design Viñas Genève creates rare, culturally-inspired throw blankets that feel like art objects, crafted for those who see their home as an expression of identity. At the forefront of interior design trends, our collections reimagine cultural heritage through a lens of minimalist refinement and quiet luxury. Rooted in a family tradition spanning over thirty years, we merge the ancient art of textiles with a contemporary spirit. Our obsession with quality, design, and the use of noble materials like Cashwool reflects a singular pursuit: to craft timeless pieces that embody comfort, beauty, and cultural soul.

Cotton is a soft, breathable natural fiber harvested from the cotton plant. It’s widely used in textiles for its versatility, comfort, and durability. Cotton can range from basic to luxury, depending on its weave and quality. Cotton What Is Cotton? Cotton is a soft, breathable natural fiber harvested from the cotton plant. It’s widely used in textiles for its versatility, comfort, and durability. Cotton can range from basic to luxury, depending on its weave and quality. Practical Tips for Cotton: Cotton can generally be machine washed, but be sure to check the care label. For high-end cotton items, use mild detergent and cold water to maintain the fabric's integrity. Cotton’s breathability makes it ideal for both warm and cool climates. Related Terms Cashmere Merino Wool Alpaca Wool Silk Linen Cotton Velvet back to glossary Home Interior Design Trends 2026 Welcome to our collection of home interior design trends for 2026. Here we propose curated content that will inspire and enhance your living spaces, tailored specifically for the discerning taste. Good interior design calls for a harmonious blend of style, functionality, and luxury. Our articles delve into sophisticated aesthetics and creative ideas, from sleek elegance to opulent trends, to help you keep your interior at the pinnacle of contemporary taste. Join

Use our sitemap to browse all pages of the Viñas Genève website and quickly access the content you're looking for. Sitemap Main Pages Home Our Maison Our Maison Our Quality Our Difference Le Plaid des Villes Le Plaid des Montagnes Reseller Programme Blog Glossary Privacy Policy Return and Refund Policy Terms and Conditions Search Online Store Sitemap Contact Us Home Interior Design Trends Blog: Home Interior Design Trends 2025 Free Guide to Home Interior Design Trends 2025 When Cashwool® Becomes Touch Luxury Textile Quality Control: The Responsibility of the Eye in High-End Textile Production When Structure Becomes Image: The Jacquard Weaving Process in Luxury Textile Design From Fibre to Structure : The Wool Transformation Process Discipline in Motion: The Luxury Textile Weaving Process Material Comes First : Wool Selection for Luxury Textiles The Art of Gifting: Giving an Object, From Gesture to Emotion Swiss Identity Reimagined: Honouring Swiss Symbols Through Touch Le Plaid des Montagnes: The Spirit of Elevated Warmth Winter Rituals: How Textiles Shape the Atmosphere of Our Homes Gifted Warmth: Why a Throw Is the Perfect Present The Soul of a Throw: What Makes a Viñas Genève Throw Blanket Unique The Art of Subtle Luxury: How Quiet Design Creates Desire Interview with François Viñas: The Vision Behind Our High-End Throw Blankets Viñas Genève x You: Share Your Throw Blanket Moments Swiss Identity: The Story of The Officer Throw Swiss Identity: The Story of Our La Poya Throw Swiss Identity: La Vache Throw, a Tribute to Swiss Traditions Craft Notes: The Saddle Stitch as a Signature Detail The Art of Gifting in a Textile World Load more

Chinoiserie refers to Western interpretations of traditional Chinese motifs and designs, characterized by elaborate decorations, rich colors, and exotic imagery. It creates luxurious, elegant interiors with an adventurous spirit, often blending fantasy and opulence. Chinoiserie What Is Chinoiserie? Chinoiserie refers to Western interpretations of traditional Chinese motifs and designs, characterized by elaborate decorations, rich colors, and exotic imagery. It creates luxurious, elegant interiors with an adventurous spirit, often blending fantasy and opulence. Practical Tips for Chinoiserie Use furniture and accessories decorated with detailed Asian-inspired patterns, lacquered finishes, and intricate scenes. Integrate vibrant colors like deep reds, blues, or greens with gold accents. Include decorative items such as porcelain vases, ornate wallpapers, and silk textiles for an opulent aesthetic. Related Terms Maximalism Industrial Luxury Brutalism Chinoiserie Bauhaus Scandinavian Transitional Mid-Century Modern Art Nouveau William Pahlmann Style Jean-Michel Frank Style California Look Quiet Luxury Country Club Aesthetic Organic Modern Eclectic Luxury Rococo Revival Hollywood Regency Minimalist Luxury Modern Classic Art Deco Japandi back to glossary Home Interior Design Trends 2026 Welcome to our collection of home interior design trends for 2026. Here we propose curated content that will inspire and enhance your living spaces, tailored specifically for the discerning taste. Good interior design calls for a harmonious blend of style, functionality, and luxury. Our articles delve into sophisticated aesthetics and creative ideas, from sleek elegance to opulent trends, to help you keep your interior at the pinnacle of contemporary taste. Join

Home Textiles encompass all fabric-based decor items like curtains, rugs, throw blankets, and cushions, used to soften and decorate a home’s interior. Home Textiles What Are Home Textiles? Home Textiles encompass all fabric-based decor items like curtains, rugs, throw blankets, and cushions, used to soften and decorate a home’s interior. Practical Tips for Home Textiles: Choose textiles that complement your room’s color scheme and style. Textures like velvet, linen, or silk can add depth and luxury to your decor. Related Terms Wool Yarn Silk Linen Velvet Textiles for Interior Design Luxury Home Textiles Bedding Textiles Home Textiles back to glossary Home Interior Design Trends 2026 Welcome to our collection of home interior design trends for 2026. Here we propose curated content that will inspire and enhance your living spaces, tailored specifically for the discerning taste. Good interior design calls for a harmonious blend of style, functionality, and luxury. Our articles delve into sophisticated aesthetics and creative ideas, from sleek elegance to opulent trends, to help you keep your interior at the pinnacle of contemporary taste. Join

Accent Blankets are decorative blankets used to add color, pattern, or texture to a room. They're often smaller and lighter than traditional blankets. Accent Blankets What Are Accent Blankets? Accent Blankets are decorative blankets used to add color, pattern, or texture to a room. They're often smaller and lighter than traditional blankets. Practical Tips for Accent Blankets: Use accent blankets to quickly update a room’s color scheme or add a seasonal touch without changing larger elements like furniture. Related Terms Cashwool® Accent Blankets Wool Throw Blankets Throw Blankets Luxury Throw Blankets Plush Throw Blankets Cotton Throw Blankets Linen Throw Blankets Modern Throw Blankets Cashmere Throw Blankets Knitted Throw Blankets Woven Blankets back to glossary Home Interior Design Trends 2026 Welcome to our collection of home interior design trends for 2026. Here we propose curated content that will inspire and enhance your living spaces, tailored specifically for the discerning taste. Good interior design calls for a harmonious blend of style, functionality, and luxury. Our articles delve into sophisticated aesthetics and creative ideas, from sleek elegance to opulent trends, to help you keep your interior at the pinnacle of contemporary taste. Join

Scandinavian style emphasizes functionality, simplicity, and clean lines, inspired by Nordic living. It features minimal ornamentation, bright spaces, neutral colors, and natural materials, resulting in comfortable, airy interiors ideal for luxurious yet understated atmospheres. Scandinavian What Is Scandinavian? Scandinavian style emphasizes functionality, simplicity, and clean lines, inspired by Nordic living. It features minimal ornamentation, bright spaces, neutral colors, and natural materials, resulting in comfortable, airy interiors ideal for luxurious yet understated atmospheres. Practical Tips for Scandinavian Keep spaces uncluttered with simple furniture and plenty of natural light. Use muted tones, primarily whites, grays, and soft pastels. Incorporate wood elements, cozy textiles like wool or linen, and add minimal decorative accents to maintain a serene, sophisticated ambiance. Related Terms Maximalism Industrial Luxury Brutalism Chinoiserie Bauhaus Scandinavian Transitional Mid-Century Modern Art Nouveau William Pahlmann Style Jean-Michel Frank Style California Look Quiet Luxury Country Club Aesthetic Organic Modern Eclectic Luxury Rococo Revival Hollywood Regency Minimalist Luxury Modern Classic Art Deco Japandi back to glossary Home Interior Design Trends 2026 Welcome to our collection of home interior design trends for 2026. Here we propose curated content that will inspire and enhance your living spaces, tailored specifically for the discerning taste. Good interior design calls for a harmonious blend of style, functionality, and luxury. Our articles delve into sophisticated aesthetics and creative ideas, from sleek elegance to opulent trends, to help you keep your interior at the pinnacle of contemporary taste. Join

Patterned Pillows feature designs such as florals, geometrics, or abstract prints, adding visual interest to any space. Patterns can range from subtle to bold, depending on your style. Patterned Pillows What Are Patterned Pillows? Patterned Pillows feature designs such as florals, geometrics, or abstract prints, adding visual interest to any space. Patterns can range from subtle to bold, depending on your style. Practical Tips for Patterned Pillows: Use patterned pillows to break up solid-colored furniture. They’re a great way to introduce playful or artistic elements into your design. Related Terms Patterned Pillows Suede Pillows Pillow Shams Custom Pillows Faux Fur Pillows Decorative Cushions Decorative Pillows Accent Pillows Velvet Pillows Cushion Covers Designer Pillows Boho Pillows Embroidered Pillows Silk Pillowcases Quilted Pillows back to glossary Home Interior Design Trends 2026 Welcome to our collection of home interior design trends for 2026. Here we propose curated content that will inspire and enhance your living spaces, tailored specifically for the discerning taste. Good interior design calls for a harmonious blend of style, functionality, and luxury. Our articles delve into sophisticated aesthetics and creative ideas, from sleek elegance to opulent trends, to help you keep your interior at the pinnacle of contemporary taste. Join

Art Deco is a style from the 1920s and 1930s characterized by bold geometry, rich colors, and luxurious materials. It combines modernist forms with fine craftsmanship, creating opulent and glamorous interiors that exude sophistication. Art Deco What Is Art Deco? Art Deco is a style from the 1920s and 1930s characterized by bold geometry, rich colors, and luxurious materials. It combines modernist forms with fine craftsmanship, creating opulent and glamorous interiors that exude sophistication. Practical Tips for Art Deco Incorporate geometric patterns, mirrored surfaces, and metallic finishes like gold or chrome. Choose furniture with sleek lines and rich materials such as lacquered wood or marble. Use bold color contrasts and statement lighting to enhance the dramatic effect. Related Terms Maximalism Industrial Luxury Brutalism Chinoiserie Bauhaus Scandinavian Transitional Mid-Century Modern Art Nouveau William Pahlmann Style Jean-Michel Frank Style California Look Quiet Luxury Country Club Aesthetic Organic Modern Eclectic Luxury Rococo Revival Hollywood Regency Minimalist Luxury Modern Classic Art Deco Japandi back to glossary Home Interior Design Trends 2026 Welcome to our collection of home interior design trends for 2026. Here we propose curated content that will inspire and enhance your living spaces, tailored specifically for the discerning taste. Good interior design calls for a harmonious blend of style, functionality, and luxury. Our articles delve into sophisticated aesthetics and creative ideas, from sleek elegance to opulent trends, to help you keep your interior at the pinnacle of contemporary taste. Join

Understand contemporary home interior design. Explore eclectic decor and innovative solutions to keep your home looking fresh. Contemporary Home Interior Design Explained Characteristics of Contemporary Home Design Discover the characteristics and ever-evolving trends and innovations of contemporary home interior design. How It Differs from Modern Design Learn how to distinguish modern and contemporary styles, and how to mix them to create a superb interior. Read the article

Discover luxury interior design trends for 2024. Explore opulent materials and statement lighting to enhance your urban home. Luxury Interior Design Trends for 2024-2025 Luxury Interior Design Trends with Opulent Materials and Finishes Discover the richness of high-end materials such as marble, brass, and velvet to enhance the overall aesthetic of your urban abode. Luxury Interior Design Trends with Statement Lighting Learn how to illuminate your home with striking lighting fixtures that transform a room and create a focal point. Read the article

Learn about modern interior design principles. Discover how to apply minimalist and functional decor to your urban home. Understanding Modern Interior Design Key Principles and Elements of Modern Interior Design Discover what defines modern interior design and its key principles and elements. Modern vs. Contemporary Design Learn how to distinguish modern and contemporary styles, and how to mix them to create a superb interior. Read the article